I walked into Sephora and was immediately greeted by a very pleasant and pretty young woman. She welcomed me to the store and asked how I’m doing. I responded and proceeded to walk towards the nail polish section, specifically OPI. As I walked I noticed that part of the floor looked like it was under construction, it was all wood. I accidently walked right past the nail polish, as I past the cashier desk, two women were talking, one of them greeted me so I took the chance to ask where the OPI was. She then walked me to the section and left me. I had a tough time getting my stroller through the aisle, not because the aisle was too small but because there were some bags on the floor that I had to run over to get to my destination. I selected a color and made my purchase. The cashier wasn’t overly nice, but she was hardly rude. She smiled at appropriate times and sent me on my way.

Appearance… B Dope!

Cleanliness… D Step yo’ game up! Stepping over bags and walking on a wooden floor is not an ideal shopping experience

Friendly…B Dope!

Smiled/ Contact… B Dope! The women made their contact when necessary, I like that they let me make my choice and didn’t try to help me

Timeliness…A Tight! They were available to answer my question

Knowledgeable/ Solved my problem… A Tight! The employee walked me directly to where I needed to go

Value… C Ight! They could have done more to make me feel like they appreciated that I shopped in their store

Overall Satisfaction… B- Sephora lost a couple of points on appearance and doing a little more to thank me for going to the store

I walked into Ulta, no one said hi or acknowledged me when I walked in. I immediately was drawn to the display they had in the front for the OPI on sale. I spent about five minutes trying to decide on a color and still no one has spoken to me. I made a selection and began to wander the store, through all of the departments, not until we got to the salon area did anyone speak, she was busy with a client but made a point to compliment my daughter. So I made my way to the other side of the store and browsed through the other OPI options, waiting for someone to speak to me but no one ever did. So I decided to make my purchase. The cashier was not very friendly, she did say hi but they next time she spoke was to tell me my total. So I paid and left

Appearance… B Dope!

Cleanliness… A Off the hook!

Friendly… D Step yo’ game up!

Smiled/ Contact… F Unacceptable

Timeliness… C Ight!

Knowledgeable… N/A I didn’t get a real opportunity to ask any questions

Valued… F Unacceptable No one made a real effort to acknowledge me

Overall Satisfaction… D Step yo’ game up!

If we were rating appearance Ulta would win, but since we aren’t Sephora is the winner here.